Current Monthly Revenue from Organic Search Rank
$0
What your current star rating is earning you. Drag inputs to model the lift.
Mid-Pack | 1.05x Baseline CTR Multiplier
Restaurant
Sets sensible defaults for the five inputs below.
4.3
Your Google Business Profile rating today. 1.0 to 5.0 in 0.1 steps.
Model default: 4.3
18,000
How often your profile shows in local Google results per month. Check Google Business Profile Insights.
Model default: 18,000 /mo
4.5%
% of impressions that click your profile, call, or get directions. Found in GBP Insights.
Model default: 3-7%
18%
% of clicks that turn into a booked job, reservation, or purchase.
Model default: 12-25%
$40
Average revenue per booked customer. For repeat-business, use lifetime value.
Model default: $40Monthly Impressions
18,000
Local searches where your profile appeared.
Monthly Customers
146
Bookings driven by your profile each month.
Monthly Revenue
$5,832
Booking volume times average customer value.
Annual Revenue
$69,984
Monthly recurring projection across 12 months.
Revenue curve by star rating
How monthly revenue scales as your rating climbs from 3.0 to 5.0
Your current rating
Revenue at 5.0
$0
Target Star Ratings
Climb the rating, watch the bookings move.
Each card shows your monthly revenue if you got to that rating, holding everything else equal.
How your inputs compare with the model defaults
Model default
You
Star rating
Higher is better
4.3
Click-through rate
% of impressions that click. Higher is better
4.5%
Booking conversion
% of clicks that book. Higher is better
18%
Monthly revenue
From organic local search rank
$5,832
Impressions converted
% of all impressions that become customers
0.81%
How to Lift Your Rating, In Order
1
Ask at peak satisfaction, not at checkout. Send the request two to four hours after the experience ends,
with a one-tap link to your review form. In BrightLocal's 2026 survey, 28% of consumers said they'll always write a review if asked.
2
Reply to every review within 24 hours. Including the bad ones, especially the bad ones.
In BrightLocal's 2026 survey, 80% of consumers said they're likely to use a business that responds to all of its reviews, and 42% said they're unlikely to use one that never replies.
3
Fix bad experiences fast, in private. If a visit went badly, call the customer and make it right.
Google's own tips suggest asking a reviewer with a complex issue to contact you by phone or email. Never ask anyone to skip, change, or remove a review.
4
Volume and recency both count. Google lists how many reviews you have as a prominence signal. In BrightLocal's 2026 survey,
47% of consumers won't use a business with fewer than 20 reviews, and 74% look for reviews from the last three months. Aim for a steady flow every month.
5
Never gate reviews by star count. Google's review policy bans selectively asking happy customers for reviews, and the FTC warns the practice could violate the FTC Act.
Ask everyone, route none. Trust the system. Your operations should be good enough that you're not afraid of the answer.
Free Detailed Report
Get the full review playbook by email and SMS.
We'll send you a 5-page PDF with your numbers, the model defaults for your industry, the exact SMS request templates we deploy inside a scoped Nirvani engagement, plus a strategy session if you want one.
Your reviews report is on the way.
Check your email for your personalized report (and spam if needed). We'll use your number for follow-up from Nirvani when relevant. Sammy will personally reach out within 24 hours if you flagged the strategy-call option.
MeetingHow this calculator works
How does Google's local pack actually rank profiles?
Google says local results are mainly based on three things: relevance (how well your profile matches
the search), distance (how far you are from the searcher), and prominence (how well known the business is).
Google lists links to your business and how many reviews you have as prominence signals, and says more reviews
and positive ratings can help your local ranking. Google does not publish how much each factor weighs, and
there's no way to pay for a better local ranking.
Why does the model reward gains near the top of the scale?
Because shoppers filter by thresholds. In BrightLocal's 2026 survey, 68% of consumers said they'll only
use a business with four or more stars, and 31% will only use one rated 4.5 or higher, up from 17% the year
before. Only 10% said they'll only use businesses with a perfect five stars. So the model's multiplier climbs
faster above 4.5 and drops off below 4.0. The exact curve is our modeling assumption, not a published figure.
What slows down new reviews?
Three common mistakes. First, asking long after the visit, when the details have faded. Second, asking
in a channel the customer doesn't check. Third, sending people to your website instead of straight to the review
form. Google lets you share a direct review link or QR code, so use it. Ask soon after the visit, by text if the
customer agreed to receive texts, and keep it to one tap. Asking works: in BrightLocal's 2026 survey, 78% of
consumers had been asked to leave feedback in the past year, and 28% said they'll always write a review if asked.
Should I worry about a single bad review?
Less than you think, if you respond. A profile with 150 reviews averaging 4.7 drops to about 4.68 after
one 1-star review. What matters more is your public response. In BrightLocal's 2026 survey, 80% of consumers
said they're likely to use a business that responds to all of its reviews, and only 10% will only use
businesses with a perfect five stars. Reply calmly and specifically, and skip the template: 50% said generic
responses make them unlikely to choose a business.
How accurate is the star-to-CTR multiplier?
Treat it as an assumption. We could not find a public study that measures click-through rate by star
rating for local profiles, so the multipliers are Nirvani's modeling assumptions, shaped by the consumer
thresholds in BrightLocal's 2026 survey (68% only use businesses with four or more stars, 31% only 4.5 or
more). A 4.5 is set at 1.05x, a 4.8 at 1.30x, a 4.9 at 1.40x, and a 5.0 at 1.45x. Below 4.0 the model drops
the multiplier sharply. If your Business Profile performance data says otherwise, trust your data.
What's in the detailed PDF report?
Five pages: (1) Your numbers and target-rating revenue table. (2) The model defaults for your industry, side by side with yours. (3) The exact SMS request copy we deploy (industry-specific, A2P 10DLC-compliant). (4) A
review-response template library for 5-star, 3-star, and 1-star scenarios. (5) Implementation roadmap, week 1
through day 90. No marketing fluff. We'll email it after you submit. Delivery time can vary.